> ## Documentation Index
> Fetch the complete documentation index at: https://razorpay-60c89f9a-mintlify-audit-missing-sections-1778528421.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Add Facebook Pixel

> You can add your Facebook Pixel to your Payment Pages Storefront to track payments and conversions from your Facebook advertisements.

**Available Tracking Metrics**

## Metrics | Description

## Page Views | When a customer lands on your Payment Page. This is the default metric to track page visits.

## Add to Cart | When a customer clicks on an add-to-cart button.

## Initiate Checkout | When a customer clicks on a checkout button.

Purchase | When a customer finishes the purchase or checkout flow and lands post-payment success page.

## Prerequisites

[Create a Facebook Pixel](https://www.facebook.com/business/help/952192354843755?id=1205376682832142\&recommended_by=1700857106877546).

## Add Facebook Pixel to Your Payment Page

To add Facebook Pixel to your Payment Page:

<Steps>
  <Step title="Step 1">
    Navigate to your Payment Page in the edit mode.
  </Step>

  <Step title="Step 2">
    Click **Page Settings**.
  </Step>

  <Step title="Step 3">
    Go to **Plugins and Add-ons** and click **Configure**.
  </Step>

  <Step title="Step 4">
    Add the details:

    1. **Facebook Pixel ID**: Enter the Facebook Pixel ID.
    2. Select the metrics you want to track from the following:

    * Page Views
    * Initiate Payment
    * Add to Cart
    * Payment Complete
  </Step>

  <Step title="Step 5">
    Click **Save**.
  </Step>
</Steps>

### Related Information

* [Add Facebook Pixel to your payment success page](/payments/payment-pages/plugins-add-ons/fb-payment-success)
* [Add Google Analytics Tracking ID](/payments/payment-pages/plugins-add-ons/google-analytics)